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Oracle CX Unity Specialist
Oracle CX Unity Customer Data Platform
Oracle CX Unity is Oracle's Customer Data Platform — unifying customer data from CRM, marketing, commerce, and service to create a single profile that drives personalisation across the Oracle CX Suite. We place CX Unity specialists who have implemented production CDP deployments, configured data connectors, and activated unified profiles to downstream Oracle applications.
- Customer data unification, identity resolution, and profile enrichment across Oracle CX and third-party sources
- Audience segmentation, predictive scoring, and profile activation to Eloqua, Responsys, and Oracle Sales Cloud
- We screen for practical depth, not just certifications
- Contract, contract-to-hire, or full-time — your choice
- US and Canada talent. Shortlist in 5–10 business days.
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About CRM Force
Boutique means something different when the person who built the company has done the work.
Saad Ahmed spent 20 years as a CRM consultant, solution architect, and implementation lead — building marketing automation and CRM systems for clients from start-ups to publicly traded enterprises. He founded CRM Force to bring practitioner-led vetting to a space dominated by generalist agencies.
Every candidate goes through a two-step internal qualification process — reviewed by two separate evaluators before they reach you. We confirm experience, certifications, technical depth, and fit. You receive a shortlist, not a resume dump.
CRM consultants, architects, developers, and admins. Marketing automation specialists. RevOps leaders, business analysts, and project managers. If it touches the CRM or marketing technology stack, we place it. Contract, contract-to-hire, and direct hire — across all seniority levels.
We Recruit for You
Three reasons companies choose us over a traditional recruiter — and what makes the difference in practice.
Vetted by Someone Who Has Done the Work
Saad Ahmed, founder of CRM Force, spent 20 years as a CRM Consultant and Solution Architect — building HubSpot implementations, designing data models, and running client engagements himself. When he reviews a candidate for your role, he is not reading a job description. He is evaluating whether someone can do work he has done himself. That distinction matters.
No Resume Dumps. A Shortlist You Can Act On.
You receive 3 to 5 pre-vetted candidates, each with our written assessment — why we believe they fit your role, where they are strong, and what to probe in the interview. Our internal process puts every candidate through two separate evaluation stages before they reach you. You only meet people who have cleared the bar.
Three Engagement Models. One Standard.
Contract for short and long-term engagements. Contract-to-hire when you want to try before you commit. Direct placement for permanent roles. Every model includes the same sourcing, multi-stage screening, skills assessment, and reference validation. The delivery vehicle changes — the standard does not.
Our Recruitment Process
Four steps from brief to shortlist — no surprises, no padding, no wasted interviews.
We Learn Your Requirements
A focused role briefing call — not a generic intake form. We ask about portal size, Hub configuration, seniority level, technical depth required, team structure, and what a genuinely great candidate looks like for your specific situation. The brief matters more than most clients expect.
We Search Our Network
We work our pre-built database of CRM and HubSpot professionals alongside targeted outreach to passive candidates who are not actively applying. The majority of the people we present are not on job boards — they are available to the right opportunity, if the right person asks.
You Receive a Shortlist
Typically 3 to 5 pre-vetted candidates, each with our written assessment — not just a resume. We tell you why we believe each person is right for your specific role, where they are strong, and what you should probe in the interview. You decide who moves forward.
We Support You to Offer
We coordinate interviews, facilitate debriefs, provide market-rate compensation benchmarks, and support you through the offer stage. The search does not end when we send the shortlist — it ends when you have the right person in the role.
Find an Oracle CX Unity Specialist
We place CRM and Marketing Automation professionals across the US and Canada.
Industries We Serve
Oracle CX Unity specialists are placed at large consumer and B2B enterprises running Oracle CX Suite who need a unified customer data foundation to drive personalisation at scale. We work with organizations of all sizes — from growth-stage startups to publicly traded enterprises — across all major industries.
Not sure what you need? We can help you define the role.
One conversation is usually enough. No commitment required.
When You Need an Oracle CX Unity Specialist
A few things we hear from clients before they reach out.
- Implementing CX Unity to unify customer data from Sales Cloud, Service Cloud, Eloqua, and Responsys
- Configuring identity resolution to stitch anonymous and known customer profiles across channels
- Building and activating audience segments from CX Unity to Eloqua or Responsys for targeted campaigns
- Implementing predictive scoring from CX Unity for propensity-to-buy or churn models
- Connecting third-party data sources (data warehouse, e-commerce) to CX Unity via REST API
How We Vet Oracle CX Unity Specialists
CX Unity requires data architecture knowledge, CDP platform expertise, and Oracle CX integration understanding.
Red Flags to Watch For
- Generic CDP knowledge without Oracle CX Unity-specific platform experience
- Cannot explain how CX Unity connects to other Oracle CX applications — treats it as a standalone data tool
- No identity resolution experience — does not understand cross-device or cross-channel profile stitching
- No audience activation experience — has built unified profiles but never activated them to a downstream application
Whatever your sector, we know CRM talent.
Tell us about the role and we will get back to you within one business day.
Oracle CX Unity Specialisations We Place
Oracle CX Unity talent spans data unification, identity resolution, segmentation, and CDP activation.
Data Unification
Profile data model design, connector configuration, and cross-source data harmonisation.
Identity Resolution
Cross-channel identity stitching, anonymous-to-known profile linking, and duplicate handling.
Audience Segmentation
Segment builder configuration and audience rule design for CX and marketing activation.
CDP Activation
Audience publishing to Eloqua, Responsys, Sales Cloud, and Oracle Advertising destinations.
Oracle CX Unity Roles We Place
From CDP implementation engineers to CX data strategists, we place the full CX Unity talent spectrum.
Oracle CX Unity Specialist
Implements and configures Oracle CX Unity for customer data unification and audience activation.
- Profile data model design
- Connector configuration
- Identity resolution setup
CX Data Activation Manager
Owns audience segmentation strategy and manages downstream activations to Oracle CX applications.
- Segment builder configuration
- Audience activation management
- CDP performance measurement
Oracle CX Data Architect
Designs the end-to-end Oracle CX data architecture including CX Unity, data governance, and integration strategy.
- CX data architecture design
- Data governance and privacy
- Cross-application integration strategy
Frequently Asked Questions
- What is Oracle CX Unity?
- Oracle CX Unity is Oracle's Customer Data Platform (CDP) — a tool that unifies customer data from Oracle CX applications (Sales Cloud, Service Cloud, Eloqua, Responsys) and external sources into single customer profiles. It resolves identity across channels, enriches profiles with behavioural and predictive attributes, and activates audiences to downstream Oracle CX and advertising platforms for personalised customer engagement.
- How does Oracle CX Unity differ from a traditional DMP?
- A Data Management Platform (DMP) works primarily with anonymous, cookie-based data for advertising targeting — it has no concept of a persistent customer identity and data has a short shelf life. Oracle CX Unity is a CDP — it works with known and anonymous customer identities, persists profile data indefinitely, and connects to CRM and service systems for a complete customer view. The decline of third-party cookies makes CDPs like CX Unity more valuable and DMPs less central.
- What data sources can Oracle CX Unity connect to?
- Oracle CX Unity has native connectors to Oracle CX applications (Sales Cloud, Service Cloud, Eloqua, Responsys, B2C Commerce) and Oracle Data Cloud. For external data sources — data warehouses, e-commerce platforms, mobile apps, and third-party tools — CX Unity accepts data via REST API or batch file upload. The flexibility of data ingestion determines how comprehensive the unified customer profile becomes.
- Is Oracle CX Unity the same as Oracle Infinity?
- No — they serve different purposes within the Oracle CX stack. Oracle Infinity is a real-time digital analytics and behavioural intelligence platform focused on web and mobile behaviour data collection and journey analysis. Oracle CX Unity is the CDP that aggregates data from Infinity plus CRM, marketing, commerce, and service systems into unified profiles. Infinity feeds behavioural data into CX Unity to enrich customer profiles.
Tell Us What You’re Looking For
Share the role, your timeline, and any must-haves. No commitment required.