Hire a HubSpot
Campaign Manager
Demand generation that fills the pipeline — planned, executed, and measured in HubSpot.
HubSpot Campaign Managers plan and execute the marketing programs that generate pipeline. They work in Marketing Hub daily — building campaign objects, managing email programs, coordinating asset launches, and reporting on what worked. The difference between a Campaign Manager who knows HubSpot and one who does not is the difference between campaigns that are measured accurately and programs where nobody can explain what drove the results.
- Campaign planning, email program management, demand generation execution, and pipeline contribution reporting
- We vet for Campaign Managers who can build and report on campaigns in HubSpot end-to-end — not just brief the work to someone else
- We screen for practical depth, not just certifications
- Contract, contract-to-hire, or full-time — your choice
- US and Canada talent. Shortlist in 5–10 business days.
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About CRM Force
Boutique means something different when the person who built the company has done the work.
Saad Ahmed spent 20 years as a CRM consultant, solution architect, and implementation lead — building marketing automation and CRM systems for clients from start-ups to publicly traded enterprises. He founded CRM Force to bring practitioner-led vetting to a space dominated by generalist agencies.
Every candidate goes through a two-step internal qualification process — reviewed by two separate evaluators before they reach you. We confirm experience, certifications, technical depth, and fit. You receive a shortlist, not a resume dump.
CRM consultants, architects, developers, and admins. Marketing automation specialists. RevOps leaders, business analysts, and project managers. If it touches the CRM or marketing technology stack, we place it. Contract, contract-to-hire, and direct hire — across all seniority levels.
We Recruit for You
Three reasons companies choose us over a traditional recruiter — and what makes the difference in practice.
Vetted by Someone Who Has Done the Work
Saad Ahmed, founder of CRM Force, spent 20 years as a CRM Consultant and Solution Architect — building HubSpot implementations, designing data models, and running client engagements himself. When he reviews a candidate for your role, he is not reading a job description. He is evaluating whether someone can do work he has done himself. That distinction matters.
No Resume Dumps. A Shortlist You Can Act On.
You receive 3 to 5 pre-vetted candidates, each with our written assessment — why we believe they fit your role, where they are strong, and what to probe in the interview. Our internal process puts every candidate through two separate evaluation stages before they reach you. You only meet people who have cleared the bar.
Three Engagement Models. One Standard.
Contract for short and long-term engagements. Contract-to-hire when you want to try before you commit. Direct placement for permanent roles. Every model includes the same sourcing, multi-stage screening, skills assessment, and reference validation. The delivery vehicle changes — the standard does not.
Our Recruitment Process
Four steps from brief to shortlist — no surprises, no padding, no wasted interviews.
We Learn Your Requirements
A focused role briefing call — not a generic intake form. We ask about portal size, Hub configuration, seniority level, technical depth required, team structure, and what a genuinely great candidate looks like for your specific situation. The brief matters more than most clients expect.
We Search Our Network
We work our pre-built database of CRM and HubSpot professionals alongside targeted outreach to passive candidates who are not actively applying. The majority of the people we present are not on job boards — they are available to the right opportunity, if the right person asks.
You Receive a Shortlist
Typically 3 to 5 pre-vetted candidates, each with our written assessment — not just a resume. We tell you why we believe each person is right for your specific role, where they are strong, and what you should probe in the interview. You decide who moves forward.
We Support You to Offer
We coordinate interviews, facilitate debriefs, provide market-rate compensation benchmarks, and support you through the offer stage. The search does not end when we send the shortlist — it ends when you have the right person in the role.
Need a HubSpot Campaign Manager?
We place CRM and Marketing Automation professionals across the US and Canada.
Industries We Serve
HubSpot Campaign Manager talent needs exist across every sector of the economy. We work with organizations of all sizes — from growth-stage startups to publicly traded enterprises — across all major industries.
Not sure what you need? We can help you define the role.
One conversation is usually enough. No commitment required.
When to Hire a HubSpot Campaign Manager
A few things we hear from clients before they reach out.
- Your marketing team is producing content and running events but there is no one connecting these activities to pipeline metrics — no campaign objects, no attribution, no program-level reporting
- Campaign execution is spread across multiple people without a single owner who is accountable for the plan, the timeline, and the results of each program
- You are launching into a new market or segment and need someone to design and execute the demand generation program, not just coordinate the content production
- Your campaign calendar is not connected to your HubSpot setup — campaigns exist in spreadsheets and project tools but not in HubSpot as proper campaign objects with attribution tracking
- You need to prove marketing's contribution to pipeline and your current reporting cannot do it because campaigns were never properly set up for attribution
How to Vet a HubSpot Campaign Manager
The question that reveals real Campaign Management depth: ask them to walk through the last campaign they ran end-to-end in HubSpot — from campaign object creation to attribution reporting. What they describe — and what they cannot describe — tells you everything.
Red Flags to Watch For
- Has never created a campaign object in HubSpot or tracked pipeline attribution through the campaign tool — Campaign Managers who run campaigns without attribution tracking cannot prove marketing's contribution to revenue
- Describes campaign success exclusively in email engagement metrics — open rates and click rates without connection to pipeline generated or revenue influenced
- Has always relied on a marketing operations team to build and configure campaigns rather than doing the HubSpot configuration themselves — this is a gap that surfaces quickly when ops support is not available
Whatever your sector, we know CRM talent.
Tell us about the role and we will get back to you within one business day.
What Does a HubSpot Campaign Manager Do?
HubSpot Campaign Managers own the design, execution, and measurement of marketing programs. They work from strategy to delivery — planning the campaign, building it in HubSpot, coordinating the content and channel assets, launching, and reporting the results to leadership. The eight areas below cover the core responsibilities and deliverables this role owns.
Campaign Planning and Strategy
Designing the program — target audience, offer, messaging, channels, timing, and success metrics. Campaign Managers who start with a clear brief produce campaigns that are measurable; those who start with tactics produce activity that is hard to evaluate.
Campaign Object Setup and Attribution
Creating the campaign object in HubSpot, associating all relevant assets, and configuring the attribution tracking that connects campaign investment to pipeline and revenue.
Email Program Execution
Building, testing, and scheduling email programs in HubSpot — from list segmentation and suppression through template build, QA, A/B test design, and performance reporting.
Cross-Channel Asset Coordination
Coordinating the content, design, paid media, and event assets that support each campaign. Campaign Managers ensure that all channels are aligned on message, timing, and offer.
Pipeline Contribution Reporting
Building and presenting the reports that connect marketing program investment to pipeline generated and revenue influenced. This requires both HubSpot reporting proficiency and the ability to tell a coherent story with the data.
Campaign Calendar Management
Maintaining the campaign calendar that maps program timing against capacity, channel availability, and business priorities. This prevents the overlap and conflicts that occur when campaigns are planned in isolation.
Performance Optimization
Making real-time and post-campaign decisions based on performance data — pausing underperforming programs, reallocating budget toward what is working, and testing alternative approaches when results fall short of targets.
Campaign Documentation and Briefing
Writing the campaign briefs, post-campaign reports, and lessons-learned documentation that build the institutional knowledge the marketing team depends on when planning future programs.
How This Role Supports HubSpot
Campaign Managers work primarily in Marketing Hub but interact with every other Hub when tracking campaign influence across the full funnel. Here is how their work maps to each part of the platform.
Marketing Hub
Marketing Hub is the Campaign Manager's primary workspace. Every campaign object, email send, list build, and attribution report lives here. Their proficiency in Marketing Hub directly determines how accurately campaign performance can be measured.
- Campaign object creation and asset association
- Email build, QA, and scheduling workflow
- Campaign attribution reporting and pipeline contribution analysis
Sales Hub
Campaign Managers track campaign influence on the sales pipeline in Sales Hub — which deals were sourced or influenced by which campaigns, and how campaign-generated leads perform through the sales funnel.
- Deal influence and campaign attribution tracking in Sales Hub
- Pipeline velocity analysis for campaign-sourced deals
- Sales team feedback integration into future campaign design
Service Hub
Campaign Managers use Service Hub data to identify customer expansion and advocacy opportunities — running programs to existing customers based on their service interactions and health scores.
- Customer campaign segmentation based on health score and product usage
- Expansion campaign design for upsell and cross-sell programs
- Customer advocacy and referral campaign execution
Operations Hub
Operations Hub enables the more sophisticated campaign workflows — multi-system trigger logic, complex segmentation that requires data not stored in Marketing Hub, and automation that spans the marketing and sales systems.
- Cross-system campaign trigger automation
- Complex segmentation using data from connected external systems
- Campaign data quality monitoring and correction automation
CMS Hub
Campaign landing pages, forms, and CTAs live in CMS Hub. Campaign Managers ensure that web assets are properly connected to the campaign object for attribution and that form submissions are captured correctly.
- Campaign landing page creation and CRM field mapping
- CTA configuration and conversion tracking
- Smart content rule alignment with campaign audience segments
Frequently Asked Questions
- What is the difference between a HubSpot Campaign Manager and a HubSpot Marketing Specialist?
- Program ownership versus execution support. The Campaign Manager owns the program — the strategy, the plan, the results, and the accountability. The Marketing Specialist supports execution within programs that are already defined. At smaller companies, one person covers both. As marketing scales, the roles separate — with the Campaign Manager owning the what and why, and the Specialist owning the how.
- Does a Campaign Manager need to be able to build emails and landing pages in HubSpot themselves?
- Yes, for most marketing organizations. Campaign Managers who must route every asset build through a designer or developer cannot work at the speed that demand generation requires. The ability to build competently in HubSpot is what separates a Campaign Manager who can execute from one who can only direct.
- What metrics should a HubSpot Campaign Manager be accountable for?
- Pipeline generated, pipeline influenced, MQLs sourced by campaign, and cost per MQL at minimum. These are revenue-connected metrics. Open rates and click rates are diagnostic metrics — useful for optimization but not measures of business impact. Campaign Managers who are accountable only for engagement metrics are not being held accountable for the work that matters.
Tell Us What You’re Looking For
Share the role, your timeline, and any must-haves. No commitment required.